Diesel Shoes, Sneakers, and Boots
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Beginning as a company focused on making quality clothing, Diesel has become part of the youth culture worldwide. Diesel is an innovative international design company, producing a wide-ranging collection of jeans, clothing and accessories such as shoes for men, women and kids. Diesel is a pioneer in new styles, fabrics, manufacturing methods and quality control to guarantee an outstanding product. The company is present in over 80 countries with over 5,000 points of sale and more than 300 monobrand stores
When Renzo Rosso founded the company in 1978, he wanted it to be a leader, a company that took chances and carved out a niche for itself in its field. He surrounded himself with creative, talented people - innovators who, like him, rejected the slavish trend following typical of the fashion industry.
From the very beginning, Diesel's design team, headed by Creative Director Wilbert Das, turned their backs on the style-dictators and consumer forecasters of the fashion establishment and let their own personal tastes lead them. Thee company views the world as a single, border-less macro-culture, and the Diesel staff reflects this: a cosmopolitan team that creates an unpredictable, dynamic vitality and energy within the company.
Diesel shoes are so unconventional, but they don't sacrifice style for comfort. With a casual flair, their sports shoes, flats and lace-ups provide long wear and a statement that can't be missed.



